The Adult PR Agency for Europe
We’ll get you featured in the media — strategically planned and powered by our unique NSFW press network. 
Reach over 100 million people across Europe.
We are the official PR agency for adult star Anike Ekina
Anike Ekina (🔗 Instagram) is one of the best-known and most financially successful OnlyFans creators in Germany. With a strong and consistent social media presence, she has built a massive following over the years — nearly 1.9 million people follow her on Instagram alone.
A native of Thuringia, she uses her platforms not only for exclusive content, but also for lifestyle, fitness, and fashion. Through strategic personal branding, professional production, and consistent engagement with her community, she has built a loyal and dedicated fan base.
Take a look at our PR highlights for Anike here:
We are Europe’s leading PR agency specializing in the adult industry
NSFW PR is not a traditional PR agency with an “adult side project.” We are fully specialized in the adult industry, working with the largest and most recognized erotic brands in Europe. We understand the market’s dynamics, its challenges, and its opportunities. Our work is built on 10 years of experience and a precise understanding of how attention is generated — and how to use it strategically.
The Founders of NSFW PR
Steffen is the founder of NSFW PR. With a background in agency work, he later served as Brand Manager for Germany’s largest casual dating platform — and went on to write a book about his experience. His PR campaigns have reached millions, generating widespread media coverage, readership, and engagement.
Visibility Without Compromise
We develop data-driven campaigns, in-depth interviews, and news stories that offer genuine relevance for journalists. No generic press releases — just precisely placed content. Local, national, and across Europe.
Europe as a Market — Not as an Obstacle
From Berlin to Budapest to Barcelona: we position adult brands across Europe. Our international media contacts, expertise in adult digital marketing, and experience in cross-border communication make your European expansion structured, scalable, and strategically manageable.
Our Focus Areas as an Adult PR Agency
Digital media placements
We put your adult website exactly where it belongs: in Europe’s leading media outlets. Through strategic online PR, we create visibility, reach, and relevance — not just anywhere, but in high-traffic, established publications. For every campaign, we guarantee at least six published clippings. On average, our clients achieve 10–15 clippings per month. Our record? Over 150 clippings from a single campaign. Ready to break that record? Get in touch.
Backlinks & Brand Mentions
High-quality backlinks and brand mentions on reputable news sites are the hardest currency in the digital landscape. They determine visibility, rankings, and trust. That’s exactly where we come in: through targeted digital PR, we help strengthen your domain authority in a sustainable way. Brands affected by Google penalties — past or present — benefit in particular from strategic PR, as credible media coverage helps clean up link profiles, rebuild trust, and stabilize rankings over the long term.
Interviews & Expert Positioning
We position founders, creators, and adult stars as credible voices within the adult industry. This includes targeted interview placements in the media, content preparation, messaging strategies, and media-ready wording. The goal is to sustainably build expertise, credibility, and brand authority.
FAQ — No Taboos, Just Answers
What Does an Adult PR Agency Do?
As an adult PR agency, we operate daily at the intersection of media, politics, moral perceptions, and public opinion. We support erotic brands in:
- Developing narratives that resonate both socially and within the media landscape
- Correctly contextualizing legal and societal frameworks
- Presenting themselves as credible, professional, and culturally relevant
- Reaching the widest possible target audience
How Is Digital PR Connected to SEO?
Digital PR and SEO are closely interconnected. High-quality media placements, editorial mentions, and organic backlinks from trusted sources not only strengthen brand perception but also increase a website’s authority in search engines.
Isn’t Offensive Adult PR Risky?
Uncontrolled communication is risky. Strategic adult PR is not. We assess risks realistically, work data-driven, and focus on controlled visibility rather than short-term provocation.
How Is Success Measured?
Through clear KPIs: reach, media quality, backlinks, and a contractually agreed number of clippings. Transparency and measurable results are an integral part of our work.
What Types of Companies Do You Work With?
We collaborate with a broad range of established and growing companies within the adult industry, including:
- Erotic dating platforms – focused on casual encounters and intimate preferences
- Porn websites – streaming portals, premium content providers, and video-on-demand platforms
- Escort platforms – escort directories, sugar dating platforms, and specialized matchmaking services
- Sex e-commerce & retail – online shops for sex toys, lingerie, fetish products, and adult lifestyle brands
- Creator platforms – creator-driven business models, membership sites, and fan platforms
- Cam & live-streaming platforms – webcam portals, live chat providers, and interactive adult services
- Adult tech & SaaS companies – payment providers, white-label solutions, hosting, security, and marketing technologies for the adult industry
- Production companies & studios – adult film studios, independent producers, and content networks
Our collaborations are project-based, discreet, and strategic — regardless of company size, as long as goals, market potential, and professionalism align.
Which Companies Do You Not Work With?
We do not collaborate with companies that exploit people or engage in unethical business practices.
What Is the First Step in Working Together?
A conversation. We analyze your goals, assess the market environment, and realistically outline which strategies make sense for your brand.
Do You Also Work with OnlyFans Creators?
Of course. NSFW PR works with selected, established OnlyFans creators as well as emerging personalities in the creator economy.
The more frequently you appear prominently in the press, the more potential fans become aware of you. Our NSFW PR creators include some of the most well-known names in Germany. Want to know who we work with? Ask us.
How Much Does Digital PR for Adult Brands Cost?
The cost of digital PR varies depending on the scope of services and objectives. At NSFW PR, we create customized proposals based on the specific needs of your brand.
Ready to be seen?
We work online, data-driven, and globally. Let’s talk.